: 0651 3551132, 2532304 Mail : leadsindiajh@gmail.com
Admin Login | | | |
: 0651 3551132, 2532304 Mail : leadsindiajh@gmail.com
Admin Login | | | |
Various activities at State, District and Block Level...
For enhancing the understanding on the existing level of commitment of the Government on CES promotion, it is important to review the existing policies, programs, guidelines and schemes on CES. Different policies and programmes on CES at National to State level such as – Electricity Act 2003, National Electricity Policy 2005, National Tariff policy 2006, Rajiv Gandhi Grameen Vidyutikaran Yojana(RGGVY) 2005, Jawaharlal Nehru National Solar Mission(JNNSM)2010, National Mission on Enhanced Energy Efficiency, Mini Grid Policy, National Energy Policy, Unnat Jyoti by Affordable LEDs for All (UJALA), Domestic Efficient Lighting Programme (DELP), Off-grid and Decentralized Solar Applications programme, Unnat Chulla Abhiyan, Biogas Power Programme, state rural livelihood mission, Tribal Development Projects, and other relevant programmes /policies etc. will be reviewed. The meticulous desk review, one to one interactions with Government representatives, service providers and community members will be important part of the analysis. SAR will come out as an advocacy document which will then be used at different level of action advocacy for assessing the existing space for rights of children of indigenous community.
Once the SAR is ready, a workshop will be organized to share the findings with various stakeholders including: State level policy makers, Government authorities, community leaders, CSOs, NGOs, CSR private sector, MFIs etc. through a sharing and learning workshop. This will create an environment for commencement of policy and programme initiative and modification at the Government level. This interface will also facilitate in strong lobbying with the concerned authorities on the ground realties on CES. The workshop will put the issues in the public forum and will be understandable to various stakeholders for action. Apart from the workshop, the report will be disseminated through proper representation by the project staff along with CSOs to various concerned authorities at village, block, district and state level.
In order to involve and ensure ownership of various stakeholders from the start of the project, an official launch/ inception will be conducted. Representatives from the Government, Community leaders, NGOs, CSR agencies, Private Enterprises on CES, MFIs will be part of the event where key speakers and experts will discuss on the challenges and opportunities and policy and program landscape of energy sector in Jharkhand. Through the orientation on the EU funded action, the workshop will also facilitate tie-ups and partnerships with other relevant stakeholders for complimentary roles in terms of financial and non-financial involvement in the project area. Local Media will be mobilized to raise mass awareness at state and local level on joint actions. The workshop will be organized as a project kick off during the first quarter
Different forms of IEC materials will be developed on CES by using ICCO’s Accessible communication guidelines to ensure that the awareness materials are accessible to all, including for people with disability or people who are not educated etc. IEC materials will be distributed at the community /villages, Government department/official, PRI, schools, NGOs/Networks and other stakeholders. Posters
As a cost-effective tool and channel to unlimited information dissemination to public, a website with complete information on CES will be designed and launched. The website will particularly highlight all the initiatives of the proposed action, issues related to CES, state level programme and policy initiatives on CES, research/ study carried out under the proposed action, beneficiary voices, stories from the field, real time monitoring data and so on. E-platforms will be created for discussions and suggestions, which later would be put together as a public advocacy/lobby agenda at policy level. The website will also be hyperlinked to other websites and search engines, and social media platforms like Facebook, Twitter, Instagram and WhatsApp for wider outreach.
The concept of Mobile Movies is to provide portable cinema kits to for awareness and promotion of CES in the project area. Each mobile movie kit will have a set of smartphone, mini projector, speaker, battery bank, bag, white sheet, adapters and connecting cables. The project staff along with locally active youth (youth clubs) and private sector partners dealing with CES products will mobilize and arrange for screening of short videos at important public places with large gatherings. The movie will have short entertainment video clips to attract a big gathering, which will be followed by screening of educational messages on how to use different CES via product advertisement and interactive demonstrations. Community mobilizers/entrepreneurial agents will also collect social or market research data at hard-to-reach areas using an ICCO’s online data collection tool for real-time monitoring- AKVO tool. During such events, project staff and private sector representatives will also have an opportunity for an interactive product demonstration session with the public. One mobile movie kit will be given in each of the districts and 2 kits will be kept under the administration of PMU.
Fellowships will be awarded to media persons to support research on the issues of CES and wider dissemination through news and articles. This activity will help in creating aware and clean energy sensitive media who will play a vital role on advocating for CES. The published articles and news on CES will be considered as a tool to provide documented evidence on energy poverty within the state. The lobby and advocacy groups can use the documented news/published article for pitching to local authorities and also sets benchmark to review the project’s progress.
As media plays an instrumental role in creating mass awareness and advocating with duty-bearers, the action will closely collaborate and engage with renowned journalists and media houses through capacity building trainings and workshops related to CES issues, needs and benefits. Media advocacy (print and visual) will be intensively carried out so as to highlight the issue of CES in the state.
As a prominent medium of communication in the rural areas, radio programs (5-10 minutes) will be developed and broadcasted for raising public awareness on clean energy issues and solutions. These programs will highlight examples of ill-effects of fuelwood/ biomass burning (indoor pollution) on health of communities, primarily of women and children. Media partners will be consulted and mobilized to develop and run these programs. Various experts from the energy sector, Government and non-Government agencies and the private sector will be invited for panel discussions on issues related to clean energy issues. The key discussion points will then be broadcasted on popular radio channels. These programs will also encourage the rural population to establish linkages with designated project staff to procure services on clean energy from the private sector and the Government.
Providing rural access to the mentioned CES and scaling up the technology is not possible without adequate and competent human resources. Building the technical competency among rural communities provides a strong foundation for the operations of CES. A new initiative by Government of India on skill development has been launched to empower the youth of the country with skill sets which make them more employable and more productive in their work environment.
Skill development has become a priority on the national stage and it is a priority to this sector as well. Capacity building is required at an intra-organizational level as well as for the sector as a whole. This includes skill development for technical and non-technical local authorities, CSOs, rural communities, private sector players, field staff and supervisors, middle management, senior management and social entrepreneurs.
The action focuses on building skilled and trained human resources in rural areas on clean energy solutions. In line with that, skill training of 2000 youth will be organized in 2nd and 3rd year of the project. Training will be imparted to rural youth in following module:
• Training 1 - Manufacturing and assembly of energy efficient cook stoves
• Training 2 - Access to finance and enterprise financing for CES
• Training 3 - Marketing & selling of solar lights and rural spark energy kits
To deliver effective training to the rural youth, a team of 25 master trainers will be trained under Training of Trainers (ToT) methodology. 5 Master trainers will get trained on training 1, 10 master trainers will get trained on training 2 and 10 master trainers will get trained in training 3.
Each trainer will conduct technical skill training in the batch of 20 participants. The pre-requisite for each training will be checked thoroughly by the respective trainers.
After working on awareness generation, skill development and capacity building on CES, the project approach will be directed towards sensitization of the rural community to take up CES entrepreneurship within the region. The Green Business Challenge will be organized to identify and promote the emerging CES entrepreneurs with innovative business ideas/models. The challenge will provide a unique opportunity for rural youth and emerging entrepreneurs from the region to develop and refine their business plan with long term sustainability. Support in terms of hand holding, business incubation, mentoring and networking will be instrumental steps towards strong foundation of robust business models.
The Green Business Challenge will be open to rural youth/CSOs/enterprise having business ideas on CES. The GBC approach will also encourage individuals to put business ideas into practice in a collaborative and nurturing environment where they would be supported further upon selection. The Green Business Challenge launch envisions in bringing together more than 100 CES business ideas from different districts of Jharkhand and to create an enabling business environment in the region. The scouting of business ideas on CES in the rural areas will begin with roadshows across 12 districts of Jharkhand. Through the roadshows and partner network, the GBC will bring together more than 500 stakeholders including local authorities, private players, CSOs, NGOs, rural youth, technical experts, clean energy practitioners, who would join to become part of the Challenge.
Process of GBC
- Conducting 12 Roadshows in Jharkhand by partner organizations; 4 roadshows by each partner
- Interested participants will need to submit their business ideas on the Challenge website or hard copy to PMU adhering to the specified timelines
- Around 100 applications will be screened and invited for pitching round
- Selection of best business ideas/entrepreneurs on CES
LEADS would be responsible for conducting the Green Business Challenge in Jharkhand and shortlist 20 entrepreneurs on CES with technical support of ICCO. The activity will be done in 4th year of the project.
After conducting a Green Business Challenge at state level, the best business ideas on CES will be selected and rewarded through financial and mentorship support to help the winners develop their business idea.
To be an entrepreneur rural youth needs to adhere the legal and administrative compliances set by the local authorities. As a part of the reward for winning the GBC, 20 entrepreneurs will get seed funding support to complete the legal and administrative compliances and also to support their business model. The rewarded entrepreneurs will be enrolled with PMU in Ranchi and will also be supported through mentoring, coaching, training, access to finance and networking support to scale up their business models. A network of CSOs, entrepreneurs, local authorities and technical skilled workforce will be formed for knowledge sharing and increasing the access of CES in the rural area.
‘Seeing is believing’. The project area is a rural tribal area where there is very little or no exposure to many of the existing clean energy products, services and schemes, both from the public as well as the private sector. The action plans to give ‘live demonstration and experiences’ to rural people by sharing these products, solutions and schemes at their door step through a customized mobile van equipped with multiple clean energy technologies and its applications. The mobile van will be a visible face and voice of the project in the rural area. It will consist of various CES like– Solar panels, solar home lighting systems, biomass briquettes, solar lights, solar cookers, clean efficient cook stoves, etc.
The van will have a pre-decided route map for each day and timing to reach the villages. The community mobilizers of respective villages will gather people before the arrival of the van. Once the van arrives, mobile movie kits, IEC materials and live product demonstrations will be used to sensitize the people about CES. Once people are sensitised on the CES products, services and schemes, they will take self-initiatives to use them in their lives. The technology providers and other private players on CES will be roped in to cater to the demand of CES created by mobile van.
The penetration of mobile and internet is growing in the rural areas in exponential manner and people are spending considerable time in the mobile usage. The proposed action will make use of a mobile App with inbuilt Smart SMS service. The mobile App will help broadcast, create awareness, transfer knowledge and benefits related to CES and will work both on online and offline mode. The end users will be able to login/ register with user id and password. The app will be one stop information centre for clean energy, providing information on a click to CES products, services, videos, queries, helpline, notifications, etc. Smart SMS services for non- internet areas will also be started so that people continue to get answers to their queries related to CES. The technology stack to develop the mobile App solutions will include- Java for Android development, HTML5/CSS3/JS for Admin Front-end, XMPP and Java for real-time data flow, PHP for back-end services, MySQL for database and Apache Server running on a Linux Machine.
As capacity building of the project staff is essential for effective implementation of the action, various training programs related to the financial and programmatic management, advocacy and communication will be organized annually for the project staff.
As capacity building of the project staff is essential for effective implementation of the action, various training programs related to the financial and programmatic management, advocacy and communication will be organized annually for the project staff.
A CES Summit cum Exhibition will bring together products and services related to various Government schemes, CES manufacturers, service providers, private sector, etc. under one platform. The project will collaborate and partner with the Government, industry associations, state chamber of commerce, private sector, NGOs and foundations to jointly organise this event. Along with the display of products and services, parallel technical sessions will be organised to create awareness on Government schemes and innovative products related to CES. The exhibition will be open to public to see and experience various energy efficient products and services. The portfolio of different technologies like roof top solar system, solar water heating systems, solar home lighting systems, solar lanterns, solar irrigation pumps, solar mobile chargers, solar cookers, fuel efficient cook stoves, biomass briquette machine, biogas digester, biomass cooking solutions, solar hybrid RO plant, renewable energy based rural livelihood applications, LED solar torch, solar RO plant, solar Inverters, etc. will be showcased. The active participation of state Government will also reflect their positive attitude and commitment to combat energy poverty and build strong credibility among other stakeholders involved in the sector. If the events are successful, they could potentially convert into a sustainable income generating service for the state level CSO network after the end of the project period.